Sid Hurlbert was born in Wellsboro, Pennsylvania, the oldest of four. He lived on a farm, a true
cowmilking, gardenweeding, animalfeeding farm boy, in north central Pennsylvania.Due to the
economy Sid’s dad decided to leave the farm and began xraying pipe and submarines which
often meant moving the family to different states. Where ever he was, Sid always made good
grades in school and was the class comedian. A frustratingly, delightful combination for any
teacher to handle. February 8, 1970, Sid gave his first seminar on communication skills. He was
 only 18 years old.

Sid is now 59 years old and has been teaching the art of “What to Say & How to Say It” using
his STEPS method for over 40 years. He lectures throughout the United States and Canada to
a wide variety of professional, corporate, academic, and civic groups. He combines his powerful
messages, humor, and insight with entertaining twists, creating a dynamic learning experience
that transforms the way people relate to themselves, fellow employees, and their families.

Sid’s 5 “STEPS” method transforms habits to provide an unsinkable foundation for managing
people and situations in today’s stressful world. Whether you have an Ivy League degree or a
GED, a high or low social standing, it doesn’t matter. Sid’s 5 “STEPS” work for everyone no
matter what your size, shape, color or ethnic background! By applying Sid’s 5 “STEPS” at work
and home, many have become remarkably savvy, resilient, and positive in dealing with
customers, co workers, and even family members!

• US Department of Health and Human Services
• Walter Reed Army Medical Center
• ALFA, Assisted Living Federation of America
• Cornell University
• VA Medical Centers
• Superior Court of New Jersey
• Adult Protective Services

Sid has published several books and written many articles on communication skills for medical,
educational, and other business and publications. Sid is currently updating his “5 STEPS to Change
Your Life Today” Handbook for Telephone & FacetoFace Communication Skills

and his new book, written with Francis M. Murphy, entitled It’s About the People, Stupid:
A Customer Service Manual for SelfDefense has just been released. Sid’s CD’s and DVD’s
cover a variety of topics: from Putting Into People What You Want Back; Empathy, Enthusiasm,
and Commendation; to Telephone Skills.

Sid’s books as well as his CD’s and DVD’s are used in businesses for the training and
reenergizing of their employees.

“When I watch Bill Cosby making light of a real world situation, I find myself laughing and all of
a sudden realize "I do that same thing". It’s the same way with Sid Hurlbert’s Seminars and videos;
they open your eyes to things you never recognized you were doing. Sid Hurlbert is the
"Bill Cosby” of customer service."

Dale Henslee Henslee
Television Productions,
Boerne, Texas

"Have you ever been to a seminar that was boring and you could hardly stay awake, let alone
pay attention?" "And in the next room you can hear those attending another seminar laughing
so hard it is almost disruptive." "You wish you were in that seminar." "And then at the break you
go into the hallway and everyone coming out of that seminar is still laughing and acting like they
can't wait to get back in to the seminar." "Well, today you are at that seminar!" Today I’m proud
to introduce Sid Hurlbert.

Connie Pressler Texas Commission for the Blind